Your local IT girl & it girl
London-based creator at the intersection of lifestyle, fitness, golf, and women in STEM. Building a community of ambitious and health-conscious women who care about how they show up - in the workplace, at the gym, on the golf course, and everywhere in between.
I'm a London-based software engineer and content creator building a community around the idea that ambition, fitness, and a good work life balance aren't mutually exclusive. By day, I work as a Senior Software Engineer building Data and AI platforms for Google's customers. Outside of that, I make content on career tips, motivation, fitness, golf, and the modern multi-hyphenate women's lifestyle.
My audience is made up of driven, career-focused women who care deeply about how they present themselves - and who trust me for honest, thoughtful recommendations that fit their fast-paced, multi-faceted lives.
I partner with brands whose products genuinely fit into the world I'm building - pieces that look as good in a 9am meeting as they do at a 7pm event, tools that make daily life easier, and brands that respect the intelligence of their audience.
Honest takes on ambition, discipline, and building the life you actually want.
London life, day-in-the-life content, and the small rituals that make a difference.
Demystifying tech careers and championing the women shaping them.
Strength training, range-to-course routines, and the mindset behind a sustainable performance lifestyle.
A high-intent community of ambitious women in their prime career-building years.












A range of formats to fit any campaign - from one-off collaborations to full creative partnerships.
Concept-driven reel produced and edited in my voice, delivered with strategic posting time and accompanying caption.
High-quality static or carousel post crafted to fit naturally into my feed and resonate with my audience.
A multi-frame story takeover - perfect for product reveals, launches, swipe-ups, and time-sensitive campaigns.
High-quality, conversion-focused content created for your channels - no posting required on mine.
If your brand resonates with ambitious, modern women - I'd love to hear from you. Drop a message below and I'll get back within 48 hours.